Consumer behaviour
Boost purchase, repeat purchase, satisfaction, trust and loyalty; ideal price points; increase uptake and effective usage of new technologies and offers.
Compliance
Securing payment; penalties and enforcement; registration campaigns; fraud minimization.
Digital uptake
Promoting self-service channels and digital uptake; channel optimization.
Sustainability
Encouraging energy efficiency and energy savings; emissions reduction; uptake of renewables; demand management and load control.
Health & safety
Using key principles and techniques of behavioural science to enhance the impact of awareness and engagement campaigns.
Financial
Better understanding of heuristics and biases in consumer choice leads to improved decision-making around finance, investment and savings.
Marketing & comms
Subtle psychological techniques to improve the effectiveness of communications; measuring and testing the impact of marketing and advertising campaigns.
Workplace relations
Encouraging team work, creativity and innovation; improving workplace culture; anti- discrimination, bullying and harassment.
Data
Increasing survey/census response rates; making more effective use of internal and external data to shape both organizational and consumer decision-making.